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June 7, 2008

Business Week Chicago is no more

According to an article in Crain's, the Chicago edition of Business Week, which was a monthly making it a very accurate journalistic title, is no more.

Since Crain's is subscription-based, here are the highlights:

The cause was slow ad sales, according to several people familiar with the situation. Two staffers, one in editorial and one salesperson, have lost their jobs.

and

The magazine, typically 52 pages long, was included as a supplement for Chicago-area BusinessWeek subscribers and was not available on newsstands.

Seems to me that if you limit the potential base of readers to only those who read the main edition, you might have caused the ad sale problem.

Sad, since I know my professor was very excited about this development as another sign that business journalists were in high demand.

Oops.

This entry is tagged: business, Chicago, journalism

Posted by bmiraski at June 7, 2008 11:37 AM